Social Sentiment

BRICS Summit 2014: Social Media Sentiment Analysis on Narendra …

Analysis of People’s perception on Narendra Modi’s visit to BRICS 2014Prime Minister Narendra Modi, who attended the BRICS summit 2014 in Brazil, addressed the leaders of the five-nation grouping and stressed on the fact that it should be driven by people-to-people contact led by the youth of the five nations.Prime Minister Narendra Modi in his maiden visit to the BRICS […]

Customer Behavior – Determining Consumer Sentiment: Trends and …

KindleEmailTopMost marketers (89%) say they still rely heavily on manual analysis to determine consumer sentiment and do not yet feel comfortable leaving the task completely to software, according to recent research from Synapsify.The report was based on data from an online survey of 70 social media community managers and marketing analysts who are regularly tasked with determining consumer opinion based […]

Negative Brand Sentiment | Bad Business Branding

Extensive thought, planning and design work goes into the creation of a company’s name, logo, and tagline in order to ensure that all 3 do a great job of properly representing the business, culture, and products or services.What does our name convey?What does this logo color mean?How might our customers interpret our message?I was following along on a recent Facebook […]

[1407.0374] Discovering New Sentiments from the Social Web

Abstract: A persistent challenge in Complex Systems (CS) research is the phenomenological reconstruction of systems from raw data. In order to face the problem, the use of sound features to reason on the system from data processing is a key step. In the specific case of complex societal systems, sentiment analysis allows to mirror (part of) the affective dimension. However […]

[1407.0374] Discovering New Sentiments from the Social Web – arXiv

Abstract: A persistent challenge in Complex Systems (CS) research is the phenomenological reconstruction of systems from raw data. In order to face the problem, the use of sound features to reason on the system from data processing is a key step. In the specific case of complex societal systems, sentiment analysis allows to mirror (part of) the affective dimension. However […]

Social Listening and Flawed Sentiment Analysis – Don't Throw Baby …

I was giving a Pulse Analytics demonstration last week, and it got side-tracked with a deep discussion on the flaws of sentiment analysis. To set further context, this gentleman was one of the most intelligent people I’ve met in recent memory. He nailed everything that is currently wrong with Natural Language Processing (NLP) – with slang and context two of […]

Social media monitoring, Social media listening, Social media …

While attending the recent Insight Innovation Exchange NA, our CEO Michalis Michael had the opportunity to discuss social media monitoring: sentiment, its future and innovation with Spych Market Analytics CEO Ben Smithee; below is the full interview.

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Social media monitoring, Social media listening, Social media …
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Making Better Decisions With Faster Social Insights « A Smarter …

Anna Hodge, IBM Communications Intern, Journalism Major, Syracuse UniversityBy Anna Hodge Insight is central to any decision. Whether it’s where to go to dinner or the platform to focus on in a political campaign, information and insights are crucial to making the best choice. Now, imagine if you could get insights in real-time. How might you use them to make […]