Hear Me Present at the Sentiment Analysis Symposium in NY on …
I am excited to be presenting in New York at the Sentiment Analysis Symposium. My talk is titled, “Measure and Predict: Lessons in Customer Satisfaction and Loyalty.” Customer satisfaction and loyalty are important variables in today’s business world. Senior executives rely on measures of these variables to make better decisions to help them market to, sell to and service their customers.
Businesses have access to droves of different types of measures, both structured and unstructured, that can be used to get insights about customer satisfaction and loyalty. In this presentation, I will provide an overview of the different types of Voice of the Customer data (behaviors, transactions, attitudes, outcomes, etc.) and analytic methods used to draw these insights. I will show how businesses can gain insight from both structured ratings and text-extracted information that can help businesses improve both strategic and tactical decision making.
Sentiment Symposium
I attended the Sentiment Symposium a couple of years ago and learned much about the specifics of natural language processing methods as well as the text analytics industry in general.. The Sentiment Analysis Symposium is a premier, business-focused conference featuring compelling presentations and content from some of the brightest minds in the industry representing innovators such as Amazon, Huffington Post, American Express, Lexalytics, MIT Media Lab, IBM, Dell, and more. The conference will provide an unmatched opportunity to network and learn about the latest sentiment technologies and how you can apply them to create real business impact.
The 2014 Sentiment Analysis Symposium opens March 5 with groundbreaking Business and Technology workshops and a Technology & Innovation session that will include:
Insider’s Guide to Social Media Measurement
The Road to Customer Intelligence: Data, Analytics and Insight
Practical Sentiment Analysis Tutorial
Other Key topics that will be covered at the conference on March 6 include:
Forecasting the Spread of Sentiments and Emotion in Social Media
Mapping Human Motivations to Move Product
Extracting Trading Signals from Investor Sentiment
Deriving Social ROI Through Enhanced Text Analytics in Real Time
Social Intelligence
Bleeding Edge NLP: Extract & Analyze Events, Relationships, Emotion, Intent & Identity
Automatic Facial Expression Recognition for Emotion-Aware Computing
Innovation in Emotion Recognition
For more information and to register, please visit
. To save 10%, register using the discount code FOFA
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Hear Me Present at the Sentiment Analysis Symposium in NY on …
