Social media sentiment analysis on 24 – Live Another Day: Are you …
Analysis of people’s
perception on 24 – Live Another Day
It
takes Mr Holmes several days to
finish the job. Batman took years to do it. But this guy, he only needs
24
hours and the job is done. Yes, Jack Bauer. Is there really anything
that this
guy can’t do? He has already surpassed the likes of Chuck Norris,
Arnold etc.
Are
you really up for this
marathon? He has done it 8 times already and he’ll do again for sure.
This time
he has come with 24-Live another day, the sequel to ongoing season 24.
I
suggest you start with season 1 and by the time you finish season 8,
this
season will be over and you can have your weekend marathon your way.
You’re all excited about this season 9 of 24. We
too. In the mean time we did our little research into public sentiments
on social media regarding this season. Here is what we found.
“What are the sentiments
of masses on the 24 – Live Another Day”?
Here are the key findings
of the people’s perception based on the sentiment analysis performed
using EaseSocial:
Post Analysis
• Surprisingly
64% posts carried neutral sentiments where as 27% posts show positive
sentiments and mere 9% posts show negative sentiments. It seems like
about one
third people were excited about this sequel and hoping to enjoy it.
But, why the
volumes of neutral posts are such high? Are you really excited that the
action
season is back now? Well, probably the small volume of negative
sentiments
means nothing.
Noise analysis performed
by EaseSocial:
• EaseSocial defines Noise as the number of time a particular
keyword has been mentioned in Social Media, “more the mentions more the
noise.”
EaseSocial monitored social media responses around the around
24 – Season 9 – Live Another Day in all the major social media networks
and
found:
• People
have favoured the Twitter with most active media with more than 2800
tweets constituting
more than 85% of all posts that we monitored in the given time period
which was
followed by googlplus and facebook with 300+ and 80+ posts
respectively. It
looks like Jack Bauer fans are going twitter way
.
Preview of user comments
found by EaseSocial:
Here are some comments posted across social media networks, EaseSocial
shows both the comments as well as the sentiment of the comments: (Every
comment has a bar below it, which we call the Sentiment Bar. Longer
Green Bar means more Positive sentiments while longer Red Bar means
more Negative sentiments)
How posts about 24 – Live
Another Day Season 9 were trending across Social Media:
There
were 2 dates with higher no of posting on social media sites, 5th
May and 7st May. It was because on 5th
May, the first 2
episodes were aired and you enjoyed them greatly as evident from 7th
May’s posts. As always, the twitter remained most favoured media for
fans.
GooglePlus showed some peaks around 6th May. But
other social sites
like facebook, google blogs continued their dormancy. So, if anyone is
interested in any promotions related to 24-Live another day, twitter is
the way
to go.
Who are the Social media
Influencers with respect to 24 – Live Another Day?
We call those accounts social media influencers, whose posts
have gained the maximum popularity across social media. Popularity is
represented in terms of likes, shares and retweets.
How Sentiment analysis
can be beneficial to brands:
• Engaging your audience on social media is a herculean task. Your
target audience may or may not be interested in you postings, blogs and
other uploads across social media. Trending topics are always helpful
but which of those can actually help you to engage your target
audiences is always a tough ask. So, how do you know if your target
audience would actually like what you have to say? Well, the simple
answer is: Do a sentiment analysis on the trending topics using Ease
Social and find out the response on various social media networks.
• EaseSocial also helps you to review the popularity of your previous
posts, hourly and daily noise, the social media network which is
enabling the maximum penetration to your brands posts and many more
helpful statistics.
• A
quick sentiment analysis gives a good insight about public response
related to
certain movie or season. This is useful in determining how successful
your
campaign will be and what should be your preferred medium and who
should be
your target audience. If the public sentiment is positive then it may
be a good
idea to go ahead with the decision to promote a certain series or
character.
Hence, EaseSocial can be a powerful medium that helps you understand
the true
sentiments of people about the series and characters, and help you make
an
informed decision.
• Sentiment Analysis also provides an opportunity for failing brands to
understand where they are lagging and what is it that they need to
improve.
You can also download this report from the link given below.
Hundreds of users are using Social media sentiment analysis to gain
useful insights. Generate your own sentiment analysis reports using
EaseSocial. Sign up for EaseSocial today and experience the power of
social media.
Signup for a demo now: EaseSocial Demo
Taken from:
Social media sentiment analysis on 24 – Live Another Day: Are you …
