combining

Fracking Yields Another Miracle

Hail ShaleFracking Yields Another MiracleTransforming America’s energy fortunes overnight wasn’t enough for fracking—now it seems set to feed the world’s fish. A California biotech company is looking to take advantage of fracking-wrought methane to breed a special kind of bacterium that could be used as a cheaper feedstock for fish. The Economist reports:
[Dr. Alan Shaw, head of the biotechnology firm Calysta] proposes to take advantage […]

Big Data One-to-One Marketing Myths | SmartData Collective

Big Data has a lot of potential for true personalized one-to-one marketing. Combining different data sets to create a detailed view of your customers is a powerful tool to increase your sales and increase your conversion rates. Combining customer data with social data and mobile data, the ‘Data-triangle‘ as I explained earlier, can provide you with valuable customer insights. Quite […]

CloudPhysics uses big data to help VMware users benchmark their …

One of the difficulties with using virtual systems is that it’s harder to measure performance. Now though data insights specialist CloudPhysics is launching a new Global Insights tool to allow VMware users to continuously benchmark their virtual infrastructure against global metrics.This is part of enhancements to its SaaS solution which include interactive Daily Insights, that dynamically aggregate and expose operational […]