Farm Data Means Big Bucks for Big Data Firms · Environmental …

June 24, 2014Farm Data Means Big Bucks for Big Data FirmsBig Data companies such as Deere & Co and Monsanto’s Climate Corporation, which have partnered with farmers, retain ultimate control over growers’ field data they collect that could be worth billions — and that doesn’t sit well with farmers, Reuters reports.The companies’ tools help with precision planting, improved fuel efficiency, […]