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Big Data Meets Tiny Storage! | Britannica Blog

Our thanks to The Why Files for permission to republish this post.Data can be a drag. Whether you work in weather, satellite surveillance, astronomy, or particle physics, data is stacking up. Even as hard disks get larger and cheaper, some say DNA, the information reservoir of life, could offer a dramatically better storage mechanism.Because DNA contains four letters—A, C, G, […]

ShermansTravel Adopts Big Data, Taps Lotame | Lotame

Tyler Loechner of MediaPost shared the news of our new partnership with ShermansTravel today. Click here to see the original on Mediapost or read below.  ShermansTravel Media has selected Lotame as their data management platform (DMP). The partnership comes at a time when travel marketers are increasingly adopting Big Data and programmatic targeting. ShermansTravel will use the platform to manage its […]

How Big Data Is Changing Science (and Society) – Pacific Standard …

If a world that relies on cause and effect gets rid of the cause, what happens?One day in high school science class, our teacher handed out black plastic boxes that were completely sealed. As we lifted, rotated, and shook the boxes, we could hear a heavy object rattling around inside, bumping into the barriers of an internal maze we couldn’t […]