social

For better snacking, big data is the secret ingredient | VentureBeat …

Snacking is officially a craze. More than nine out of 10 Americans snack daily — a quarter of them three to five times every day, according to a recent Nielsen survey. But it’s not just people in the U.S. who are sneaking a bite. Snacking is now a $374 billion global industry, and it’s growing 2 percent annually.Europeans spend nearly […]

How Viralheat Uses Social Mentions to Track Sentiment and Brand …

<< PREVIOUS</p>Social Scoreboard: Wednesday, October 15NEXT >>How ‘The Walking Dead’ Fans Reacted on Twitter to the Season 5 PremiereMediabistro CourseReel Reporting: Create Your ReelA good TV reporter won’t go far without a standout Demo Reel! Starting November 13, MediabistroEDU and Reel Reporting offer a three-day series for students interested in hosting and news reporting. In this Los Angeles based course, […]

Apple's iPhone 6 Stirs Up Techies' Social Sentiment

Tim Cook stated, “it is the next chapter in Apple’s story” as the technology giant revealed their latest batch of high-end consumer technology products, the iPhone 6, iPhone 6 Plus and Apple Watch at the Flint Performing Arts Center in Cupertino, California. The live-streamed event was visible around the world and millions responded almost instantly via social media, speaking along a series […]

Big Data One-to-One Marketing Myths | SmartData Collective

Big Data has a lot of potential for true personalized one-to-one marketing. Combining different data sets to create a detailed view of your customers is a powerful tool to increase your sales and increase your conversion rates. Combining customer data with social data and mobile data, the ‘Data-triangle‘ as I explained earlier, can provide you with valuable customer insights. Quite […]

Integrity Research» Blog Archive » iSentium Launches Sentiment …

Last week, social media analytics vendor, iSentium, announced the launch of its completely revamped iSENSE application on the Bloomberg terminal to enable investment professionals to access real-time market sentiment from Twitter.New iSense ReleaseIn October 2013, Bloomberg initially released the iSense application on its market data terminal developed by the social media analytics company, iSentium. The iSense app generated sentiment signals […]

How Zynga uses Big Data to ensure new game success …

How Zynga uses Big Data to ensure new game success | #HPBigData2014 Rose Meadows | August 22ndREAD MOREIn gaming, analysis is critical and needs to take place in real-time. You would think the pressure of real-time analytics would cause stress for something as complex as video gaming, but that’s not the case with Zynga. At Hewlett-Packard, Co.’s Vertica Big Data […]

The Emerging Pitfalls Of Nowcasting With Big Data | MIT Technology …

Earlier this year, the European Central Bank held a two-day workshop on big data and how it can be used for forecasting. The headline speaker was Hal Varian, chief economist at Google and a number cruncher of rock star status.
Varian outlined the power of Google Trends and Google Correlate, the company’s big data tools. “With Google Trends, you type in […]

Sentiment on social media turns negative for Capitec! | iSayiTrade …

Capitec’s share price is coming under pressure after Moody’s downgraded Capitec’s debt rating to junk status. The share price dropped from R243 to R203 in two weeks after the demise of African Bank (Abil) and the rating downgrade.
Capitec Bank share price drops!
Topsy measures social sentiment and rates millions of microblogs (mostly tweets) as positive or negative. Strong relationships have been […]

Privacy, Anonymity, and Big Data in the Social Sciences – EdTech …

You can have anonymous data or you can have open science, but you can’t have both. That’s the conclusion that several colleagues and I reach in an article now online at Queue and forthcoming in Communications of the Association of Computing Machinery. The short version: many people have called for making science more open and transparent by sharing data and posting data openly. […]

Adapting to the new Big Data world of practicality & data integration …

Adapting to the new Big Data world of practicality & data integration | #HPBigData2014 Rachel Schramm | August 14thREAD MOREThe Big Data marketplace is fraught with new challenges as it accelerates into the enterprise, with platforms like Hewlett-Packard, Co.’s Vertica being applied to business for practical reasons, according to Lawrence Schwartz. The VP of marketing at Attunity Ltd. characterized these […]