APActors Robert Downey Jr. and Jeremy Renner ring the opening bell Monday at the New York Stock Exchange. By Caroline ValetkevitchNEW YORK – U.S. stocks ended down Monday, led by losses in biotech shares after disappointing news from several companies including Amgen.The Nasdaq Biotech Index sank 4.1 percent, its biggest daily percentage loss since March 25, while the S&P […]
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Big data could bring “a second Age of Enlightenment”, according to PwC partner Matthew Tod, an expert in digital analytics.“We’ll understand what is going on in our world much better,” he argues. It will “turn the lights on”.But businesses need to act fast, he says, not just because they risk being left behind but because it may become more difficult […]
KindleEmailTopMost marketers (89%) say they still rely heavily on manual analysis to determine consumer sentiment and do not yet feel comfortable leaving the task completely to software, according to recent research from Synapsify.The report was based on data from an online survey of 70 social media community managers and marketing analysts who are regularly tasked with determining consumer opinion based […]
Agents need to create “good social sentiment” among their clients and use imagery to “seduce” followers on social media websites.
Charles Reid (pictured), business director of media planning and buying specialist Carat Media, told delegates at the Aito Agents 2014 conference that agents needed to be engaged in using social media sites as part of their business.
It is no […]
The MLB draft is coming up and with any luck I’ll get this posted by Thursday and take advantage of web traffic. I can hope! (ed. note: nope) Anyway, Tuesday on FanGraphs I read a fascinating portrayal of the draft process, laying out the nuts and bolts of how organizations scout for the draft. The piece, written by Tony Blengino (whose essays are rapidly […]
OLSET wants to make travel better for the business workers tasked with planning their own trips through online travel sites. And to do so, it’s just raised $1.1 million in seed funding.The company was founded to provide a platform that enables business travelers to search for accommodations, and match them up with the three most highly ranked hotels based on […]
Tell Us What You Think About Big Data and Privacy
John PodestaMarch 20, 2014 03:46 PM EDT Share This PostIn January, President Obama charged me with leading a […]
Brands’ Social Mentions Gradually Turning Positive in the USJuly 29, 2013 by MarketingCharts staffBrand conversations are on the rise on Twitter, and Twitter users who mention brands have an increasingly amplified voice. While the social space no doubt heightens the opportunity for good PR, bad news can also spread like wildfire. (Recent research suggests that bad customer service interactions are […]