AirPR's new analytics service counts on big data to … – The Next Web

PR marketplace AirPR recently launched Analyst, an analytics service for companies that measures the effectiveness of their public relations campaigns.It’s not often we see tech-related developments in the oft-maligned PR industry, so we chatted with co-founder Sharam Fouladgar-Mercer to learn more about its efforts to put big data to work for publicists and CMOs.Fouladgar-Mercer came up with the idea for […]