T = Trends for a Stock’s Movement
Pepsi operates as a food and beverage company worldwide. The company is organized into four business units: PepsiCo Americas Foods, PepsiCo Americas Beverages, PepsiCo Europe, and PepsiCo Asia, Middle East, and Africa. It manufactures, markets, and sells a range of salty, convenient, sweet and grain-based snacks, carbonated and non-carbonated beverages, dairy products, and other foods. Convenience foods are seeing significant demand worldwide as consumers in growing economies are opting for these products. Pepsi stands to see a continued rise in profits for many years as a leading provider of quick, convenient, inexpensive, and enjoyable products worldwide.
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Pepsi may be facing the reality of a declining number of soda drinkers in North America, but the beverage and food company isn’t letting any depressing forecasts get the best of its competitive spirit. After reporting modest third-quarter earnings in mid-October, the soda maker welcomed the Halloween season by taking a jab at longtime rival Coca-Cola (NYSE:KO), effectively proving to consumers that the company is still alive and kicking. Consumers enjoyed the risk Pepsi’s Belgian ad agency took by directly mentioning a competitor in its marketing effort. Close inspection of the ad highlights how the Purchase, New York-based company avoided a copyright lawsuit by cleverly interchanging Coca-Cola’s “L” and “C.”
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