Brand Owners Use Location Analytics Lens to View Social Media …

A demonstration view of a Venuelabs dashboard showing customer activities including complaints.
If there’s a complaint on Facebook about restroom hygiene at an Applebee’s in Miami, what is the brand manager monitoring the national restaurant chain’s mentions on social media supposed to do?
Contact managers at each of the chain’s five eateries in the area? Start a spreadsheet tracking all comments in […]