digital

Embracing Big Data in Kuala Lampur | Lotame

Mat Ward, Lotame’s Managing Director of APAC Operations, is presenting at the Digital Media Asia event tomorrow, November 14, in Kuala Lampur, Malaysia. The presentation is called “Embracing Big Data”, and it will cover the following topics:What is “Big Data”, and what does it mean for publishers?  There is a lot of talk about data and its importance, but many publishers […]

BigData-Startups | How Nestlé Understands Brand Sentiment Of …

Print PDFNestlé is a very big company, with 486 factories in 86 countries and employing over 330.000 employees worldwide. The have a global portfolio of more than 2.000 global and local brands and they are the leading company in nutrition, health and wellness products. In 2012 they had total revenue of 75 billion euro (98 billion dollar), serving millions of […]

Andy Monfried Moderating Big Data Panel at DMS | Lotame

If you’re attending the Digital Media Summit (DMS), “The CEO Conference” today in NYC, and you’re interested in learning more about “Big Data”, you won’t want to miss the “Big Data: Solutions Beyond the Hype” panel that Andy Monfried is moderating.Starting at 11:15am, Andy (Lotame’s Founder & CEO), will be joined by a panel of experts including:Dana Hayes, Acxiom
Tad Martin, […]

Bitcoin & Social: The Cryptocurrencies Interdependency

Bitcoin’s quite the little minx isn’t it? The digital currency has been on a wild ride of late and has managed to engross not just the hard core internet users, but the world in general.From a standing start at $7.20 around 15 months ago, Bitcoin managed to hit $266 at around a week ago, before taking a hit and falling back to […]

What Really is Big Data? | Opallios – Big Data | Accelerated Product …

Big Data is the latest buzzword, and as such everybody is using it to their convenience. This has inevitably created some confusion. In this blog post we will try to clear it up.Big data is about two things:  large sets of typically unstructured data and some relatively new techniques to deal with this kind of data. To get a good […]

Sentiment Analysis for social media and marketing – Digital Surgeons

In 1975, two New York inventors created the mood ring. The ring contained an element that changed color dependent on your mood. It skyrocketed in popularity and such rings are still sold today. Mood rings reflect your mood as much as twitter bots and strippers actually like your personality: not at all. Is sentiment analysis the mood ring of the […]